Why Good Managers Overcome the Desire to Be Liked
And what happens when they don’t.
By Jennifer R. Farmer
Contributor
5 Ways to Get the Attention of the Media
Highlight newsworthy facts and events, target the right reporters and editors, be timely, and consider skipping a news release all together.
By Jennifer R. Farmer
Contributor
6 Steps to Ensure a Successful Editorial-Board Meeting
Research the members of the board, prepare carefully, set expectations, and manage your attendees to make the most of these sessions.
By Jennifer R. Farmer
Contributor
5 Reasons Your Communications Strategy Should Include Editorial Boards
Editorials and op-ed columns can influence public perceptions of your cause. Engaging with the people who write and edit them makes it more likely they will consider your perspectives and proposals before they publish.
By Jennifer R. Farmer
Contributor