Nonprofits’ Addiction to Jargon Is Eroding Public Trust
By leaning on abstract language to satisfy funders and signal expertise, organizations are losing the clarity and recognition they need to maintain public support.
By Matt Watkins
Contributor
Nonprofit CEOs Can’t Afford to Stay Invisible
When leaders don’t show up online, nonprofits miss opportunities to build trust and attract support. That's why every CEO should take these simple steps to start creating a personal brand.
By Michelle Flores Vryn
Contributor
Why Social Media Is Now the Place to Build Trust
The nonprofit world excels at communications strategies that are almost irrelevant. Here’s a playbook for how to regain credibility by working with online influencers.
By Renée DiResta and Rachel Kleinfeld
Build a Smart Donor-Communications Plan for 2026
Experts share creative outreach strategies to keep donors engaged all year long.
By LISA SCHOHL
Contributor
Everyone’s Talking About ‘Affordability.’ Philanthropy Should, Too.
To build trust in the communities they serve, nonprofits need to speak plainly about the work they already do to help people afford their lives.
By Matt Watkins
Contributor
Social Justice Nonprofits Rethink Media Strategy During Trump 2.0
With the Trump administration clamping down on DEI activities, social justice nonprofits that would ordinarily see public relations as a key strategy are increasingly wary.
By Alex Daniels
Senior Editor, Foundations
How to Keep Messaging on Track When Every Day Is a Crisis
Nonprofits need to maintain long-term goals while battling short-term emergencies. This communications survival guide can help.
By Nat Kendall-Taylor
Contributor
Stop Writing Vision Statements. Do This Instead.
There's a difference between a vision statement and a vision story. One sits in your annual report. The other transforms lives.
By Mark Lipton
Contributor
5 Ways to Take Monthly Giving to the Next Level
As economic worries grow amid federal funding cuts and threats of a potential recession, monthly giving can provide stability for your nonprofit by creating a predictable and dependable revenue stream.
By LISA SCHOHL
Contributor
As Populism Surges, Can a $3 Billion Foundation Shed Its Elite Image?
Community grant makers are “built for this moment” of division in America, says New York Community Trust’s Amy Freitag. The trust wants to change how it’s perceived by the average New Yorker.
By Drew Lindsay
Senior Editor, Special Projects
How to Treat Every Donor Like They Matter — and Keep Them
Here are tips to engage small-dollar donors beyond simply asking for gifts, including ways to use AI to make outreach feel more personal.
By Allison Fine
Contributor
How to Build Strong Relationships With Donors and Keep Them Giving
Nonprofits often lose donors because they don’t thank them well or stay in touch. This collection offers tactics and tips to help you buck that trend and elevate your fundraising.
9 Tips for Thank-Yous That Make Donors Feel Valued
Psychologists have unlocked new ways to help you speak your supporters’ love languages and cultivate lasting ties.
By M.J. Prest
Senior Editor, Solutions
3 Steps to Take Amid Post-Election Uncertainty
While it may feel like there are two Americas right now, nonprofit leaders working on the front lines of our most pressing societal problems have a unique opportunity to reinforce the strength of our communities.
By TOM BARTLETT and SARA GIBSON
How to Boost Planned Giving — and Build a Healthy Future for Your Nonprofit
Bequests and other legacy gifts are “the pot of gold at the end of the rainbow,” one expert says. Here are six ways to create a thriving planned-giving program or bolster your existing strategy.
By M.J. Prest
Senior Editor, Solutions
Stop Treating Donors Like ATMs: Here’s How
Simple steps to get off the hamster wheel of transactional fundraising and move toward relational fundraising.
By ALLISON FINE
Contributor