The Cost of High Turnover in Fundraising Jobs
Nonprofits lose more than $125,000 on average every time they have to seek a new fundraiser, so charities should do more to keep top workers happy, says Penelope Burk, a fundraising scholar.
By Raymund Flandez
Contributor
Majority of Nonprofits Reached Fundraising Goals in 2011, Survey Finds
Seven in 10 groups expect giving to rise in 2012, largely because of the improving economy, but small groups continue to struggle.
By Raymund Flandez
Contributor
Stuff (Major-Gift) Fundraisers (Shouldn’t) Say
The risk of treating donors like a cash machine is that board members and potential supporters will be turned off, warns a fundraising expert.
By Raymund Flandez
Contributor
GuideStar’s Top Executive Steps Down in Search of ‘Next Adventure’
Bob Ottenhoff, who led the charity for a decade, says the organization is now financially sustainable and that allows him to seek a successor.
By Raymund Flandez
Contributor
An Animal Charity’s Slick Musical Production Meets a Legal Waterloo
A North Carolina group got in trouble with the pop group Abba because its video with the group’s songs seemed too professional and commercial.
By Raymund Flandez
Contributor
A Museum Staff Boards a YouTube Bandwagon, Wearing Costumes
The Atlanta History Center mimicked a popular video that captures cliches that different types of people use, as staff members collected all the hilarious questions they get asked by tourists.
By Raymund Flandez
Contributor
Sex and Satire Help a Pair of Cancer Charities Sell a Message About Breasts
One charity mimicked Madison Avenue tacitics while another mocked nonprofits’ heart-tugging appeals.
By Raymund Flandez
Contributor
Comic Videos Help Charities Raise Awareness While Sharing Laughs
Nonprofits say a lighthearted touch often gets more attention than emotional images like crying puppies or kids with extended bellies.
By Raymund Flandez
Contributor
Running a ‘Giving Day’: Lessons From an Effort in Washington
Nonprofits can lift donations by participating in city- or statewide drives that persuade residents to give to a bevy of causes.
By Raymund Flandez
Contributor
Fundraisers Share How They Began Their Careers
Few people decide in college to become fundraisers, so here’s how several people found their calling.
By Raymund Flandez
Contributor