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Susan McPherson

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What Nonprofits Fail to Say When They’re Recruiting Volunteers — but Truly Matters

What Nonprofits Fail to Say When They’re Recruiting Volunteers — but Truly Matters

Working for a good cause helps strangers build social bonds, gain control over their time, and improve their health. And after too much time in quarantine, that’s the message that will resonate with the people nonprofits want to reach, says a longtime volunteer.