A Lack of Marketing Expertise, Plus More: Tuesday’s Roundup
November 17, 2009 | Read Time: 1 minute
- On eJewish Philanthropy, the writer Gail Hyman says Jewish charities have done a notoriously poor job of hiring people with marketing expertise.
- While corporate philanthropy is important, companies should do more to improve their practices and products to benefit the environment and offer sustainable jobs with good benefits, says Seth Goodman, the co-founder of Honest Tea, a beverage company. Mr. Goodman’s views appear on a Washington Post blog that asks whether corporate philanthropy remains relevant.
- Holden Karnofsky writes on The GiveWell blog that it’s not yet time to put to bed the controversy over how the microlending charity Kiva collects donations.
- The phrase “social impact” is overused jargon and needs to be replaced with a better expression, writes Elizabeth Clawson, a nonprofit communications worker, on her blog.