July 5, 2007 | Read Time: 1 minute
College and university presidents have been relatively slow to start blogs as a tool of communicating with students, parents, and alumni.
But Bob Johnson, a communications consultant in Marshall, Mich., says that a growing number of college executives are experimenting with blogs.
Bob Johnson’s Blog on Internet Marketing includes links to 15 college and university presidents who are writing blogs. And Mr. Johnson says many of those who are writing have joined the ranks just recently.
Many of the blogs — which include regular postings from presidents such as Michael Crow at Arizona State University and Jim Towey at Saint Vincent College — are tame in their tone.
“The list of presidents who blog continues to grow despite the fears and admonitions of lawyers and public-relations people who warn against some terrible damage to their institutions if their presidents are let loose to say whatever they want to say on the institutional Web site,” Mr. Johnson writes. “So far, that’s not happened. And if indeed it does, it won’t be cause to remove everyone else’s blog from the Internet.”
The list of nonprofit chief executives who write regular blogs is also short.
Some of the most prominent blogs in that arena include Beneblog, written by Jim Fruchterman, president of Benetech; President’s Point of View by Diana R. Sieger, president of the Grand Rapids Community Foundation; and Larry James’ Urban Daily, which is written by Central Dallas Ministries top executive Larry James.
Do you know of other blogs written by nonprofit executives? Click on the comments link below this post to share your thoughts.
