Online Discussion Next Week: Seeking Big Gifts Online
June 5, 2008 | Read Time: 1 minute
Join us next Tuesday, June 10, at noon U.S. Eastern time for an online discussion with two charity marketing and communications experts about what’s works — and what doesn’t — for raising money online.
Our guests include:
- Jeff Regen, vice president of online marketing and communications for Defenders of Wildlife, an environmental charity in Washington. Defenders of Wildlife receives more than 40 percent of its first-time gifts of $1,000 or more online.
- Betsey Fortlouis, senior director of member communications for the American Society for the Prevention of Cruelty to Animals in New York, which has been expanding its online major-gifts campaign.
The discussion is open to everyone, not just Chronicle subscribers.
People who ask questions in advance have a better chance of receiving answers during the online discussion.
