August 30, 2007 | Read Time: 1 minute
A YouTube-like Web site that showcases videos promoting nonprofit causes has caught the eye of Ken Goldstein, who writes on his Nonprofit Consultant Blog
The site, DoGooder TV, is a project of See 3 Media, a video production house focused on making videos for nonprofit causes.
“They see their mission as helping to connect worthy organizations to potential donors through exposure on the Web site and by creating a product (the video) that the organization can use in presentations, meetings, mailings, etc.,” writes Mr. Goldstein. The company charges $2,500 to produce the films.
Mr. Goldstein praises the site as a means for charities to spread the word about their missions, which focuses on client stories: “Too many of the nonprofit promo videos I’ve seen elsewhere focus too much on the agency and not enough on the cause. This is the type of storytelling that gets signatures on checks.”
Could charities benefit from a YouTube-like online showcase? If so, how? Share your thoughts by clicking on the comments link below.
