YEAR-END FUND RAISING: A CHRONICLE WEBINAR
September 14, 2009 | Read Time: 1 minute
Join us on September 30 for a new Webinar produced by the editors of The Chronicle of Philanthropy to help you strengthen your year-end fund raising.
Experts warn that in this difficult economy, the same old appeals and timeworn approaches may not work. So how should you reach donors, what should you say to them, and what pitfalls do you need to guard against?
We’ll discuss everything from direct-mail, phone, and online appeals to major gifts to galas and other special events.
You will also learn how to ensure that the short-term decisions you make today won’t sabotage your long-term fund-raising prospects.
NOTE: Chronicle subscribers get a 40-percent discount, and everyone who participates is eligible to obtain CFRE continuing-education credits.
