How to Give Donors Hands-On Experiences That Inspire Loyalty
Start small, consider how an experience will make a wealthy donor feel, and make it personal, say experts.
By Maria Di Mento
Senior Editor
A Charity Boosts Monthly Giving With Phone and Door-to-Door Appeals
How a children’s hospital adds 2,000 monthly supporters annually, with 65 percent staying on board from year to year.
By HEATHER JOSLYN
Contributor
Ensure Donor Satisfaction for the Life of a Big Gift
Gift agreements that will stand the test of time require clear and frequent communication before and after the signing.
By Maria Di Mento
Senior Editor
Solid Research Helps Social-Justice Charity Fine Tune Its Communications
How a cultural anthropologist uses research results to help a nonprofit send more effective messages about its work.
By NICOLE WALLACE
Features Editor
Who Are My Top Fundraisers? A Novel Way to Find Out With More Than Numbers
At the University of Florida, the advancement chief holds “citizens” of the university in highest regard.
By Drew Lindsay
Senior Editor, Special Projects
How a Mich. Community Foundation Used Data About the Transfer of Wealth to Spark Giving
Barry County’s community fund had just $350,000 when it learned more than a decade ago it could tap at least $43 million for local causes. It’s well on its way to raising that much.
By Heather Joslyn
Contributor
How to Attract Talented People of Color to Your Nonprofit
One nonprofit executive offers steps you can take to move beyond lip service and build a diverse staff.
By Celeste Amato
Contributor
You Should Ask for an ‘Exit Interview’ When a Donor Stops Giving: Here’s How to Do It
Communicating with donors even after they stop giving can help nonprofit leaders improve an organization and its fundraising, a philanthropist advises.
By ISA CATTO
Contributor
A Tool to Help Staff Field Donor Questions at Year’s End
The holidays bring a spike in gifts — and inquiries from donors. One nonprofit created a guide to help employees handle common requests.
By LISA SCHOHL
Contributor
13 Ways to Build a Following for Your Nonprofit on LinkedIn
Use the social-media network’s “company profile” page to keep your work at the minds of influential people.
By Marc W. Halpert
Contributor