How One Nonprofit Identified Website Visitors by Traits — and Saw Fundraising Spike
Identifying “personas” can give charities the information they need without spending money on surveys and consultants’ fees. It helped boost one group’s giving 100 percent from one year to the next.
By HEATHER JOSLYN
Contributor
How to Inspire Midlevel Donors to Give More
Fundraisers who focus on $1,000-to-$25,000 gifts share strategies for building a coterie of loyal supporters with appeals that combine broad reach and a personal touch.
By NICOLE WALLACE
Features Editor
Midlevel-Donor Programs Grow in Popularity — and Sophistication
Fundraisers are rediscovering the potential of this often-neglected class of supporters, customizing efforts to nurture and retain people who give $1,000 to $25,000 a year.
By NICOLE WALLACE
Features Editor
Stopping Harassment at Nonprofits Starts With Workplace Culture, Experts Say
Appointing women to leadership jobs, making sure everyone has a chance at plum assignments, and ousting anyone who behaves badly are key.
By Timothy Sandoval
Contributor
Coverage and Tools About Sexual Harassment at Nonprofits
A collection of resources about how to prevent sexual harassment in the workplace, what to do when a leader is disgraced, and how to protect fundraisers.
How to Plan for the Unexpected in Challenging Times
Assess strengths, weaknesses, and opportunities, be proactive about making change, keep your trustees informed, and promote advocacy
By Katie Leonberger
Contributor
How Philanthropy Can Work to Give All Black Men an Opportunity to Succeed
Curbing racism is essential, as a new study sheds light on what we already know: Regardless of class, black men in America don’t have an equal chance to thrive.
By Tamara Copeland
Contributor
Donor Lawsuits Highlight Need to Tread Cautiously With Gift Agreements
Legal action can rear its ugly head if donors and recipients aren’t clear in their expectations. Experts offer tips on how to avoid problems.
By Maria Di Mento and Timothy Sandoval
Dos and Don’ts for a Compelling Nonprofit Annual Report
Tips for creating a yearly summary that will help you hold on to supporters and attract new ones, no matter your organization’s size.
By Lisa Schohl
Director, Nonprofit Learning
Motivations of ‘Giving Pledge’ Donors Shed Light on Other Wealthy Contributors
Some donors like to forge ahead with new ideas, while others focus on strategy, and still others want to promote causes that give them joy, according to the study by the Lipman Hearne consulting firm.
By HEATHER JOSLYN
Contributor