Smart Ways to Attract Money and Friends by Creating Fun Events
When charities blend their missions into fundraising events, like walkathons and “artathons,” they often attract loyal and generous supporters.
By Michelle Gienow
Contributor
Tree lovers take to their bicycles to raise money to protect trees in American cities, and increase donations even in the bad economy.
By Raymund Flandez
Contributor
Making the Mission Part of a Fund-Raising Gala
The Natural Resources Defense Council taught donors about the carbon emissions used to prepare the dinners they were eating at a benefit.
By Holly Hall
Contributor
Don’t Give Up on Donors Who Can’t Give Now
A Seattle cancer center is holding events to connect its supporters with its scientific mission but assuring people that it understands if the bad economy has deterred their giving.
By Raymund Flandez
Contributor
Stop Running Events That Cost Too Much
Nonprofits are cutting back on lavish events and replacing them with intimate gatherings.
By Raymund Flandez
Contributor
Are Marathon Events Worth the Effort for Charities?
As walkathons and other events have become more popular with charities, the stakes are getting higher to make events stand out--and that is leading to new questions about how cost-efficient they are, reports Smart Money.
‘Giving Days’ Garner Large Sums While Attracting New Donors
Regional and citywide online events are helping charities attract gifts at a time when they face government and corporate cuts in aid.
By MAUREEN WEST
Contributor
Tips for Creating a ‘Give Back’ Day—and Sharing in the Donations
Charities that want to organize a local or regional online “giving day” - or participate in one, and share in the money raised - should consider this advice from organizers of previous events.
By MAUREEN WEST
Contributor
Jewish Federations Try a Sin City Adventure to Woo a New Generation of Donors
Organizers of a conference called TribeFest hope what happens in Vegas is a commitment to giving.
By JACOB BERKMAN
Contributor
Charities Rethink Galas to Attract—and Please—More Donors
New research gives fund raisers a guide to putting on more successful charity events and galas.
By Raymund Flandez
Contributor
A Social-Service Charity Showcases Twitter to Add Pizazz to a Gala
A North Carolina social-service charity created a Twitter table at its annual fund-raising event to reach out to supporters. Plus, see more creative ideas for incorporating Twitter into fund raising.
By Eric Frazier
Contributor
Texas Charity Raises a ‘Stink’ — and $23,000
A Texas charity wanted its summer fund-raising appeal to stink. Well Aware, a group in Austin that builds wells in Africa, recruited volunteers to go on a “shower strike” last month, forgoing bathing for a week to raise money for the charity. Well Aware raised $23,000 through the event, which will…
By Ian Wilhelm
Contributor
Charity Athletic Events Fared Well in 2008, but the Forecast for This Year Is Not So Sunny
The nation’s biggest charity walkathons, bike races, and similar events produced $1.76-billion in gross revenue last year, according to a new report. That was nearly 8 percent more than in 2007. But David Hessekiel, president of the Run Walk Ride Fundraising Council, in Rye, N.Y., which produced…
By Debra E. Blum
Contributor
Charities that stage athletic events say their biggest challenge this year is getting donations.
By Debra E. Blum
Contributor
A Jazz-Appreciation Effort Hits Blue Notes in These Hard Times
Jazz, Louis Armstrong once said, is the only form of music that always produces sly smiles. But among those who run Jazz Appreciation Month, smiles of any kind are in short supply — because money is, too. Jazz Appreciation Month is an eight-year-old national festival run each April by the…
By Bob Levey
Contributor
Holiday Galas: How a Health Charity Thrives Amid Recession and a Touch of Scandal
Anna Wolf, a 9-year-old, was probably the youngest person at the 50th annual Children’s Ball here this month. But she had all the poise of an adult when a sixty-something woman in black satin approached her, bent down, and said: “Don’t move too far away, honey. In 25 years, you’ll be doing the…
By Bob Levey
Contributor