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Appealing to Women Donors

Appealing to Women Donors

Research shows that women, whether wealthy or not, outpace men when it comes to charitable giving. We’ve collected here some of our best information on female donors.

How Charities Talk to Donors After Getting a Huge Gift

Getting a transformational contribution is a godsend for an organization. But announcing a landmark gift can make other donors think you don’t need their support. Here’s how some nonprofits handled it.

5 Ways to Make the Case for Operating Support

When seeking unrestricted grants, use data to highlight unmet needs, explain how unrestricted support helps meet emergency needs, and fully flesh out the details of your budget request, say nonprofit leaders.

Why I’m Getting an MBA as a Fundraiser

Why I’m Getting an MBA as a Fundraiser

A business degree can help nonprofit employees work in teams, understand data, and bring about organizational change, says one development professional who is also a student.

How to Craft Gift Agreements

A well-written gift agreement based on open conversations between donors and  fundraisers can protect both parties.

Chicago Activist Shares Tips for Running a Faith-Based Advocacy Organization

Chicago Activist Shares Tips for Running a Faith-Based Advocacy Organization

Make people feel respected. Embrace your Identity. Celebrate success.

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Why Young People Are Putting a Public Radio Station in Their Estate Plans

After learning about a $10 million bequest, Seattle broadcaster KEXP got serious about locking down commitments from its longtime listeners.

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How Analytics Built ‘a Steady Pipeline of Bequests’

With an average age of 70 for its donors, Catholic Relief Services took a hard look at its database and found potential planned gifts.

It’s All Hands on Deck to Seek Bequests

The nonprofit Compassion & Choices relies on trustees, program staff members, and others to remind donors and activists about planned giving.

6 Steps to a Better Nonprofit Brand

Identify your core audience, establish an emotional connection, create a tagline and talking points, and be consistent on every communication channel.