How Small Groups Reach Millions
To expand great programs, some charities are teaming up with bigger nonprofits.
By Ben Gose
Senior Editor
How a Strategy for Spreading Programs Lost Its Sizzle — and Got It Back
Overshadowed in recent years by strategies that emphasize data and outcomes, “scaling up” is returning to favor.
By Ben Gose
Senior Editor
Training Journalists to Save Colleagues on the Front Lines
Reporters Instructed in Saving Colleagues, founded by Sebastian Junger after one of his colleagues bled to death in Libya, offers four-day medical sessions for journalists who cover war zones.
By Eden Stiffman
Senior Editor
8 Questions to Ask Before Building a Culture of Philanthropy at Your Nonprofit
For nonprofits that want all employees to share responsibility for meeting fundraising goals, here are key questions to ask as you prepare for the shift in mind-set.
Google Boosts the Importance of Mobile-Friendly Sites
A change taking effect in May is the Internet search giant’s second in a year that raises pressure on nonprofits to keep their sites up-to-date.
By dan.parks
Contributor
‘Game of Thrones’ Actors Featured in International Rescue Committee Ads
The charity is working with cast members of the HBO fantasy show to raise awareness and $1 million for its campaign benefiting refugees and victims of conflict, The New York Times reports.
Museum’s ‘Pay What You Wish’ Admission Policy Pays Off
Revenue from admissions rose 20 percent and attendance rose 69 percent at the Museum of Photographic Arts in San Diego after guests were invited to decide the value of a visit.
By Megan O’Neil
Contributor
Simulating Poverty Gives Charity Supporters a Taste of Hard Times
Interactive and immersive campaigns are taking off. Just make sure they are not “cartoonish,” experts say.
By Timothy Sandoval
Contributor
Instagram Fame Drives Up Museum’s Attendance Nearly 1000%
The newly renovated Renwick Gallery has seen weekly visits climb from 3,000 to 30,000, thanks to social media, a visually captivating exhibition, and ‘photography encouraged’ signs.
By Megan O’Neil
Contributor
Ala. Nonprofits Find Ways to Cope Despite Short Tourist Season
Nonprofits up north, like the Alaska Zoo, use creative ideas to bring in more money despite a long winter, reports Marketplace.
The Next Best Thing to Being There
The cutting-edge technology is an expensive, thrilling new tool a few charities are using to raise support.
By NICOLE WALLACE
Features Editor
How 4 Nonprofits Use Virtual Reality to Help Their Cause
Charities get creative with a technology that can have an immediate and powerful impact on donors, but they also discover pitfalls.
By NICOLE WALLACE
Features Editor
Is Virtual Reality Right for Your Group? How to Find Out — and Do It Right
Keep it short, skip the call to action, consider alternatives to video, and other tips.
By NICOLE WALLACE
Features Editor
Big Data Is Next Priority for Veteran Conservationist’s New Charity
Steve McCormick, who headed the Nature Conservancy and the Moore Foundation, this week announced the formation of his next venture, called the Earth Genome.
By MARC GUNTHER
Contributor
Charities Woo Donors With Creative Valentine’s Day Appeals
Although Valentine’s Day has little fundraising history, some charities are making the most of a holiday with heart.
By Timothy Sandoval
Contributor
It’s Not Foundation Money but Culture and Talent That Can Change the World
Studies of social change show that transformational results depend on shared values and expectations among the people doing the work.
By SARA BRENNER and Amy Celep