The organization operates like a news room, meeting regularly to keep up with events that its supporters will find of interest.
Creative Wireless Projects Honored
Taking first place and receiving $300,000 in the Wireless Innovation Project contest was the Wireless Bug Sensor, designed to reduce the amount of money farmers spend on pesticide spraying.
By NICOLE WALLACE
Features Editor
New Workbook on Social-Media Policies
Idealware, a nonprofit technology group, has created a workbook that guides organizations through issues to consider in developing a social-media policy.
By NICOLE WALLACE
Features Editor
Maximize Your Web Site Webinar: Additional Resources
Below you can find many of the resources mentioned by the speakers in the April 2012 Webinar, “Maximize Your Web Site: Attract More Supporters and Raise More Money.” Featured Nonprofit Web Sites ACTion Alexandria Children’s Hunger Fund More About These Sites ACTion Alexandria’s full list of Drupal…
New App From the Metropolitan Opera
For more than five years, the Metropolitan Opera has broadcast performances in movie theaters. Now the New York opera company is turning its attention to tablets. Met Opera on Demand is a new application for the iPad that gives people access to 44 productions that have been part of the “Live in HD”…
By NICOLE WALLACE
Features Editor
Interactive Graphics Can Enhance Supporters’ Engagement
As the cost and difficulty of producing such infographics has gone down, more nonprofits are finding ways to let people find their own stories in data.
By NICOLE WALLACE
Features Editor
How Simple Tests Lifted Online Donations to a Disaster-Relief Effort
Small changes helped raise an additional $1-million, an improvement of 10.2 percent in dollars per page view.
By CODY SWITZER
Contributor
A Library Fights Budget Cuts With Social-Media Campaign
A North Carolina library rallied supporters to protest county proposals and managed to raise private money through Facebook and Twitter campaigns.
By Scott Westcott
Contributor
Making Videos That Meet a Charity’s Goals: Advice From the Experts
The people behind some of the best online nonprofit videos explain basics of production and offer tips.
By CODY SWITZER
Contributor
CEO’s Share Reasons They Use Twitter to Spread the Word
Chief executives promote their work, follow news, and connect with young people.
By CODY SWITZER
Contributor
How to Face Down Troublemakers
Nonprofits that deal with controversial issues, and even some that do not, often face negative comments that require a careful response.
By CODY SWITZER
Contributor
Moving to the Cloud: Pros and Cons
Many nonprofits are letting outside companies manage their servers, but the approach has risks.
By CODY SWITZER
Contributor
Simple Steps to Keep Hackers From Stealing Your Data
The chief technology officer of a California food bank offers advice on how to keep a charity’s computer networks safe.
By Scott Westcott
Contributor
Tests Help Nonprofits Increase Web Gifts and Improve Online Results
A/B testing isn’t new to marketing or fundraising, but technology and new tools make the tests much easier to perform. Nonprofits are taking advantage of that ease and seeing success.
By CODY SWITZER
Contributor
Measuring Social Media: How the National Wildlife Federation Does It
Danielle Brigida, manager of social media at the National Wildlife Federation, offers ideas on measuring social media results.
By DANIELLE BRIGIDA
Contributor
Technology Conference to Be Held in April
The Nonprofit Technology Conference will take place April 3-5 in San Francisco. Last year’s meeting drew more than 2,000 charity officials, consultants, and company representatives.
By NICOLE WALLACE
Features Editor