How Data Can Help Nonprofits Bring in More Donations
When data analysts work hand-in-hand with fundraisers, the results can be bigger gifts and better donor relationships.
By Rasheeda Childress and Emily Haynes
Not Sure What Donor Data to Collect? Think About Why People Care About Your Nonprofit
Everyone on staff should understand what data is important to collect — such as events donors attend, whether they volunteer, and other ways they connect with the organization — and understand the goals.
By Emily Haynes and Rasheeda Childress
Easy Ways to Start Using Data to Raise Money
Taking those first steps to incorporate data into fundraising can be intimidating. Experts offer advice on how to get started.
By Rasheeda Childress and Emily Haynes
Tips for Keeping Data Up-to-Date to Avoid Fundraising Pitfalls
Simple steps nonprofits can take to ensure their data is accurate and up to date, such as understanding how information is entered and what it takes to change a record.
By Rasheeda Childress
Senior Editor, Fundraising
To Respond to Anti-LGBTQ Legislation, Fundraisers Turn to Giving Circles
More than 500 such bills have been making their way through legislatures this year, and conservative groups have strong backing.
By Rasheeda Childress
Senior Editor, Fundraising
Drop in Giving From 2021 to ‘22 Was Among the Steepest Ever, ‘Giving USA’ Found
International aid was the only cause that raised enough to beat inflation, as individual donors contributed 13 percent less than 2021. Plus, see the Giving USA data in four charts.
By Rasheeda Childress and Emily Haynes
How Nonprofits Can Avoid A.I. Ethical and Legal Pitfalls
One big risk: feeding private information about donors into A.I. tools. If fundraisers want to write a thank-you note using A.I., experts advise stripping all identifying information from the samples they provide.
By Rasheeda Childress
Senior Editor, Fundraising
Almost 20 percent of Vanguard donor-advised funds have more than $250,000 to give.
By Emily Haynes and Rasheeda Childress
Unrealistic Fundraising Expectations Are Causing Stress. Here’s How to Set More Practical Goals.
It’s crucial to consider past fundraising, collaborate in goal setting, remember that fundraising is a long-term project, and — especially important right now — factor in the economy.
By Rasheeda Childress
Senior Editor, Fundraising
New Tool Aims to Help Fundraising Teams Improve Diversity
The Council for Advancement and Support of Education created the assessment to help university development departments take stock of their diversity and inclusion efforts, but any nonprofit with a fundraising team can use it.
By Rasheeda Childress
Senior Editor, Fundraising