How Longitudinal Research Can Help Nonprofit Groups; Plus More: Wednesday’s Roundup
By Maria Di Mento
Senior Editor
April 21, 2010 | Read Time: 1 minute
- Sarah Keen, of New Philanthropy Capital, a British charity-evaluation group, writes about the potential of longitudinal research to help charities understand the long-term impact of their work.
- Katya Andresen, vice president of marketing for Network for Good, in Bethesda, Md., and the author of Katya’s Non-Profit Marketing Blog, discusses a free ebook about measuring Facebook’s impact on nonprofit groups.
- On his blog, Future Fundraising Now, the consultant Jeff Brooks offers tips to nonprofit groups on how to create an effective newsletter, such as sending newsletters as self-mailers instead of in envelopes, which can knock down responses by about half. He also points to the book, The 8 Most Common Mistakes Made in Nonprofit Newsletters, for additional advice.
- On his blog, Bob Ottenhoff, the chief executive of GuideStar, describes a recent visit to Kenya where he had an opportunity to meet and talk with local entrepreneurs who’ve received help from the Kenya Entrepreneurship Empowerment Foundation, a microfinance group partly supported by the Grameen Foundation. Mr. Ottenhoff reflects on how such programs often succeed in ways that foundation and other types of grants do not.
- Kris Putnam-Walkerly, a consultant to nonprofit groups, has compiled a list of 67 recommended philanthropy speakers. Based on suggestions from readers of her blog, they include Akwasi Aidoo, executive director of TrustAfrica, the musician Bono, and Andy Goodman, a speaker and consultant.
- Jim Canales, president of the James Irvine Foundation, writes on the Center for Effective Philanthropy’s blog about several challenges his organization discovered as it finished an internal assessment of the foundation’s performance. Mr. Canales also looks at whether the cost of such assessments helps or hinders a grant maker’s efforts to achieve its mission.
