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New Host for the Labor Day Telethon?

September 7, 2007 | Read Time: 1 minute

Itโ€™s time for Jerry Lewis, the longrunning host of the annual Muscular Dystrophy Association Telethon, to move on, writes Paul Jones, a marketing consultant, in his blog, Cause Marketing:http://causerelatedmarketing.blogspot.com/.

The 81-year-old comedianโ€™s recent comment slurring gay men on the Labor Day telethon is not the only reason he should be replaced, Mr. Jones writes. โ€œJerry is showing signs of wear.โ€

Mr. Jones has a replacement in mind: Jerry Seinfeld, another comedian who is โ€œon the record for saying that he pretty much never misses the MDA Telethon.โ€ Mr. Seinfeld and his wealthy and powerful friends โ€œhave the gifts to reimagine the MDA Telethon for a younger audience,โ€ Mr. Jones writes.

Should the board of the Muscular Dystrophy Association take any action in response to the flap over Mr. Lewisโ€™s on-air comment? Let us know what you think by using the comment section below.


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