Donor Retention Numbers to Watch
The most important statistics for any donor retention program.
By Eden Stiffman
Senior Editor
Schedule: Deadlines for Working With a Direct-Mail Company
The requirements and timeline for sending a solicitation to donors with help from a company specializing in the process.
By Avi Wolfman-Arent
Contributor
Finding the Best Donors Through Data Cooperatives
Donor-sharing services have reshaped acquisition in the last five years.
By Avi Wolfman-Arent
Contributor
Tips for Building a Successful Monthly Giving Program
A nonprofit consultant offers advice on setting a minimum donation, preferred payment options, and more.
By Eden Stiffman
Senior Editor
Important Terms and Concepts for Monthly Giving Programs
Learn about conversion, electronic-funds transfer, and other lingo you’ll need to know.
By Eden Stiffman
Senior Editor
Important Terms to Understand About Donor Acquisition
Key phrases and concepts for finding new donors.
By Avi Wolfman-Arent
Contributor
7 Basic Ways to Acquire New Donors
The most common ways to bring new support to your organization.
By Avi Wolfman-Arent
Contributor
How a Donor-Centric Newsletter Generates 20% of a Charity’s Revenue
The Nashville Rescue Mission’s monthly mailing uses storytelling to engage loyal supporters.
By Eden Stiffman
Senior Editor
In a Corporate Partnership, the Donors Became the Messengers
DonorsChoose.org teamed with an insurance agency to raise money and help both groups gain access to a key audience.
By Avi Wolfman-Arent
Contributor
Quarterly Statements Help One Group Engage Monthly Donors
World Vision sends the reports to recurring donors to thank them, demonstrate the impact of their gifts, and even ask for additional donations.
By Eden Stiffman
Senior Editor
How a Collaboration Between Two Departments is Yielding Planned-Giving Success
A partnership between planned giving and membership at the Ocean Conservancy is leading to more planned gifts and better direct-mail response.
By Eden Stiffman
Senior Editor
NPR and ProPublica Reject Red Cross Demand for Corrections to News Reports
The media organizations stand by their reports that the international relief organization misled donors about how hurricane relief funds were spent, among other allegations.
By Rebecca Koenig
Contributor
In Storytelling, Focusing on Solutions, Not Problems
Some groups are adopting a storytelling genre that focuses on how communities rebuild and recover after natural disasters and other difficult times.
By PAUL VANDECARR
Contributor
Nonprofits Push Boundaries for Valentine’s Day
Some pitches are sophisticated and sweet; others may raise eyebrows, including a museum’s risqué use of handcuffs and a cancer campaign featuring a heavy dose of nudity.
By Rebecca Koenig
Contributor
Film on Campus Rape Could Take Philanthropy Activism to a New Level
“The Hunting Ground” should inspire college donors, legislators, and others to get serious about curbing sexual violence.
By Vincent Stehle
Contributor
‘Dreamy’ Jeff Bridges Super Bowl Ad Seeks Help in Fight Against Hunger
The actor who played iconic slacker movie character “The Dude” will devote the proceeds of his “sleeping tapes” to the No Kid Hungry campaign.
By Drew Lindsay
Contributor